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Members of the DMA's new ECHO Academy of Direct Marketing Arts & Sciences help shape the future of Direct Marketing and are called upon to judge the ECHO Awards. In addition to the prestige of admission to membership, Academy members receive numerous special benefits.
While curious marketers have always been able to see photographs of ECHO Award winning entries on this site, the only way to view strategy and results was by purchasing a CD. Until now.
Announcing the Library of ECHO Award Case Studies, a new online archive of ECHO Award winning programs complete with strategy, media, tactics and results.
You can access this rich resource of business success and marketing intelligence, searchable by: